Kona, Hawaii-based espresso producer and roasting firm Hala Tree Espresso not too long ago opened its first retail cafe on the island of Oahu.
Providing panoramic ocean views, the spacious Hala Tree Cafe boasts a soothing white inside illuminated by woven basket pendant lights and ample daylight by means of entrance home windows. Pure picket cabinets, benches and tabletops are echoed by the panels and handles of a white Sanremo Cafe Racer espresso machine atop the tile-fronted bar.
The roughly 1,800-square-foot constructing is cut up roughly in half between two ranges, with a full business bakery downstairs supplying the cafe above with contemporary bread and pastries, emphasizing native substances.
The coffees come solely from the 110-acre Hala Tree Espresso farm, which was based in 2012 by Jean and Danielle Orlowski. At present, varieties grown there embody Gesha, SL28, Pink Bourbon and others not typically present in Kona.
Brian Webb, a long-time roaster, educator and advisor that was beforehand the cupping competitors chair for the Hawaii Espresso Affiliation, joined Hala Tree at its Massive Island plantation as a roaster a number of years in the past, and has transitioned to being the final supervisor of the cafe.
“I’ve been round within the trade for a very long time, and wouldn’t be simply managing a restaurant if it wasn’t one thing fascinating and considerably progressive,” Webb advised Each day Espresso Information. “We’ve received all the provide chain all the best way from soil preparation to serving a cup of espresso to a visitor, which is a fairly superior factor to have the ability to do.”
The roastery that launched in 2013 on the farm in Kona is now run by co-head roasters Kat Keith and Marissa Sterling. A 20-pound-capacity fluid-bed Ashe Roasters machine runs alongside a standard 15-kilo Mill Metropolis Roasters drum roaster.
A QR code on every bag of Hala Tree espresso directs prospects to wealth of knowledge concerning the historical past of that espresso. Knowledge consists of the variability, lot location, dates of harvest, processing dates, processing strategies and extra, all tracked by an app known as ECropOrigin that was developed by Jean Orlowski.
Orlowski mentioned the app is at the moment getting used by means of a paid subscription mannequin by farm operators in different international locations of espresso origin. But for Orlowski, the main target stays on the espresso enterprise, versus a tech enterprise.
“We try, however to be trustworthy, I don’t have an excessive amount of time to actually work on it,” Jean Orlowski mentioned. “We have now the farm and now we have now the espresso store and that’s our focus.”
Within the coming months, within the house downstairs from the cafe, Hala Tree plans to construct out an academic nano roastery and lab. Three Aillio Bullet roasters, cupping tables and the fixings for a Kalita Wave brew bar are all on the best way. Slated to open in September, the lab will accommodate client lessons and workshops on roasting and brewing, plus present extra assets for the Hala Espresso staff.
“We’ve opened the store, after all, for us to have one other channel to distribute our espresso, but additionally to actually do the farm-to-cup, to have an extension of our farm,” mentioned Orlowski. “It’s to have the ability to give the data and to have extra folks having fun with not solely the espresso, however to additionally perceive how espresso works general.”
Hala Tree Cafe is situated at 51-666 Kamehameha Hwy. in Kaaawa, Oahu. Inform DCN’s editors about your new espresso store or roastery right here.
Howard Bryman
Howard Bryman is the affiliate editor of Each day Espresso Information by Roast Journal. He’s based mostly in Portland, Oregon.