Sunday, March 9, 2025
HomeFoodI Tried the World’s First Ice Cream Roulette Store

I Tried the World’s First Ice Cream Roulette Store



As part of Snack Store sequence, Annie Arriaga investigates the newest and biggest viral snack retailers in New York Metropolis to see if the hype is actual, if the snacks are yummy, and if the spot is underrated, overrated, or completely rated.


You already know that feeling if you’re overwhelmed at an ice cream store as a result of there’s 20 folks behind you in line and what seems like a whole bunch of taste and topping mixtures staring again at you? When you’re ice cream indecisive—otherwise you don’t thoughts folks making choices for you, which could be good typically—Shock Scoop in New York Metropolis goes to be your new favourite dessert spot. This self-proclaimed “ice cream roulette” store opened in January 2025 with just one factor on the menu: a “shock sundae” the place the one decide outs are whipped cream, a cherry on prime, and/or any berry flavors. After ordering, you watch for a couple of minutes earlier than a pair of mysterious gloved arms serves you your sundae from a window.

After I noticed that The Infatuation posted had been there, I knew I had to get in on the enjoyable. Right here’s my sincere evaluation!

The Snacks

For the sake of an sincere evaluation, I ordered two sundaes and waited patiently. The method of ordering on the digital kiosk and ready silently inside the empty area was awkward. It felt unusual and eerie, however I needed to belief the method. When the little window opened, I used to be shocked to see the double scoop sundaes had been served in little paper takeout bins. Cute!

Sundae #1

Picture by Anna Arriaga

Sundae #1. First, I had a pink ice cream topped with whipped cream and what regarded like caramel sauce. I assumed it was a strawberry taste, however was instantly confirmed unsuitable after the primary spoonful. Bubblegum ice cream has by no means been my favourite—and this taste packed a punch, to say the least. Plus, the sauce was extra of a butterscotch, which was a wierd pairing with the artificial style of bubblegum. Not my favourite.

Sundae #2

Picture by Anna Arriaga

Sundae #2. My prediction for this sundae was a vanilla bean ice cream with chocolate sauce, as a result of it was a easy white coloration, and I used to be actually hoping for one thing to redeem the bubblegum. Fortunately, it ended up being toasted marshmallow and coconut. The ice cream itself was additionally creamier and fluffier than the primary sundae. I favored this one much more, however I’m nonetheless undecided I might’ve ordered these taste mixtures if it was as much as me.

From Our Store

Remaining Ranking

I went into this understanding that it’d be extra of a enjoyable, adventurous sort of expertise moderately than the same old ice cream store go to, however I used to be actually hoping to be extra on board flavor-wise. The primary sundae turned me off instantly, however the second barely redeemed it. Both approach, one double scoop sundae was a bit of bit greater than $10, so for 2 little sundaes I paid effectively over $20—and I didn’t get to decide on the flavors! All of that being stated, I believe Shock Scoop is overrated. It’s enjoyable and cute, but it surely’s extra concerning the sport of guessing the flavors than it’s concerning the taste and high quality of the ice cream itself. Not my cup of tea!


When you’re studying this and you’ve got a suggestion for a Snack Store within the metropolis that I have to go to and (truthfully) fee, go away a remark right here or on our Snack Store TikTok video. I like solutions!



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