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Canada’s Pleased Stomach Buying Smile Tiger Espresso Roasters in $173K DealDaily Espresso Information by Roast Journal


Canada’s Pleased Stomach Buying Smile Tiger Espresso Roasters in 3K DealDaily Espresso Information by Roast Journal

Smile Tiger Espresso Roasters in Kitchener, Ontario. Pleased Stomach Meals Group press launch photograph.

Publicly traded Canadian firm Pleased Stomach Meals Group signed a definitive settlement to accumulate Kitchener, Ontario-based Smile Tiger Espresso Roasters in a deal price roughly $173,000 USD.

The acquisition represents the primary espresso play for Pleased Stomach, which owns at the very least 9 different quick-service or packaged meals manufacturers, together with smash burger chain Rosie’s Burgers, breakfast chain Yolk’s and fast-Greek chain Pirho.

In line with Pleased Stomach — which isn’t affiliated with the Pleased Stomach private-label espresso model launched by Amazon in 2016 — the acquisition of Smile Tiger includes money of $86,800 ($125,000 CAD as of this writing) plus $86,000 extra in frequent shares.

Happy Belly Food Group brands

Pleased Stomach Meals Group manufacturers. Press photograph.

“We’re enthusiastic about increasing our espresso capabilities, not solely by each extra company and franchised retail areas but additionally in exploring alternatives to supply Smile Tiger merchandise throughout our present retail areas going ahead,” Pleased Stomach CEO Sean Black mentioned in an announcement of the deal immediately. “With our numerous portfolio of breakfast, lunch and dinner manufacturers, Pleased Stomach consumes a major quantity of espresso, making this enlargement a pure match for cross promoting.”

An unbiased specialty espresso roaster, Smile Tiger was based by Tony Rubino and Steve Sittler in 2015. The corporate operates a single retail location in Kitchener, which Pleased Stomach mentioned will now be a “corporate-owned retail location.”

Mentioned Black, “A key side of this acquisition is Smile Tiger’s function as a espresso roaster, enabling large-scale commerce and broad market alternatives together with supplying our personal manufacturers throughout the nation.”


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