Daybright emblem.

Chick-fil-A formally entered the fast-food specialty espresso race with Daybright, a brand new cafe idea that opened Thursday west of Atlanta.

Whereas espresso for the brand new model comes from longtime Chick-fil-A provider Thrive Farmers, a B Corp-certified firm, the remainder of the menu notably departs from that of the fast-chicken big.

The prototype Daybright retailer in Hiram, Georgia, was developed by Pink Wagon Ventures, Chick-fil-A’s innovation arm, as a separate model. Chick-fil-A is predicated in suburban Atlanta.

Daybright retains the chain’s working DNA — together with twin drive-through lanes, a eating room, all-day hours and shutting on Sundays — however the menu appears extra like that of a contemporary espresso bar.

The store provides quite a few cold-brew-based drinks, flavored lattes and three “protein coffees,” plus nondairy milks, chilly foam and syrup add-ons alongside a standard specialty espresso menu with drip brews and espresso-based drinks. Different drinks embody smoothies, glowing fizzes, teas and bottled pressed juices.

The store additionally provides a lineup of baked doughnuts, breakfast sandwiches, stuffed English muffins and a burrito.

With the tagline “good to go” and the promise of “actual, easy substances,” Daybright could symbolize the purest specialty-cafe-esque idea to emerge from a nationwide fast-food purveyor.

The idea could be extra in league with chains like 7 Brew, Starbucks, Scooter’s Espresso or Caribou Espresso than with broader beverage-focused fast-food spinoffs like McDonald’s CosMc’s or Taco Bell’s Reside Más Café.

Neither Chick-fil-A nor working subsidiary Pink Wagon Ventures — which was launched in 2017 and likewise operates Chick-fil-A’s Little Blue Menu idea restaurant in Maryland — have introduced whether or not extra Daybright areas are deliberate.

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