Seafood Vitamin Partnership (SNP) is partnering with H-E-B to encourage Texans to Fall in Love with Seafood to reside more healthy and happier lives. All through January in all 420 H-E-B shops, the marketing campaign will spotlight the myriad of scrumptious and nutritious seafood choices out there. Social, digital, and in-store media will characteristic mouthwatering imagery and sassy headlines designed to interrupt by means of and seize shopper consideration.

SNP and H-E-B have enlisted key influencers to assist get the message out concerning the well being advantages of seafood and to share scrumptious, easy-to-prepare recipes: 

• Valentine Thomas is a world-class spear-fisher, freediving teacher, printed writer, and sustainable seafood spokesperson. She has offered two TEDx Talks and appeared in a number of media shops together with Forbes, Huffington Publish, and CBS Saturday Morning: The Dish. In Could 2023, she printed Good Catch: A Information to Sustainable Fish and Seafood. Valentine has half one million social media followers and lives in Austin, Texas. 
• Marie Saba is a self-taught prepare dinner, recipe developer, writer, and social media influencer. Marie grew up in Texas and lives in Austin along with her husband and two sons. Marie has appeared on Good Morning America, the Rachael Ray Present, and in Meals & Wine and Bon Appétit. Marie has over 100k social media followers.

Along with these media initiatives, Texans may discover meals and vitamin assist with H-E-B Wellness Major Care. As a part of H-E-B’s strategy to healthcare, of us can go to with dietitians just about or in choose shops to take pleasure in procuring assist, focus on the newest evidence-based vitamin steering, and observe outcomes. H-E-B Wellness Major Care additionally gives reasonably priced and handy entry to different suppliers, like major care physicians, bodily therapists, and psychological well being counselors at choose areas throughout the state.

“We’re excited to companion with Seafood Vitamin Partnership to assist Texans take pleasure in all the advantages of seafood and assist them reside effectively. H-E-B gives a whole bunch of scrumptious seafood choices for all palates and worth ranges in order that consuming seafood is gratifying and accessible. We need to make it simple for our clients to decide on seafood. Prospects can go to our web site to find scrumptious seafood recipes that take the guesswork out of cooking. We additionally present dietary counseling by means of our H-E-B Wellness Major Care Companies to assist Texans reside effectively, their manner,” added Jason Driskill, H-E-B’s vice chairman of seafood. 

“H-E-B has been an important supporter of Seafood Vitamin Partnership collaborating with us to get the phrase out concerning the well being advantages of seafood”, mentioned Linda Cornish, founder and president of Seafood Vitamin Partnership. “90% of People should not assembly the USDA Dietary Tips for seafood. The objective of this marketing campaign is to get extra shoppers to eat seafood no less than 2x per week.” 

Seafood Vitamin Partnership is a non-profit with a mission to encourage a more healthy America by elevating consciousness concerning the important dietary advantages of consuming seafood. Seafood supplies distinctive well being advantages as a lean protein that’s the finest supply of Omega-3 fatty acids (EPA & DHA) that are essential to sustaining mind, coronary heart, immune system, and general well being.

About Seafood Vitamin Partnership 

Seafood Vitamin Partnership (SNP) is the main 501(c)(3) nonprofit group within the U.S. that builds consciousness of the well being and dietary advantages of seafood. SNP addresses the nation’s public well being disaster by means of education schemes that encourage People to include extra seafood and omega-3s into their diets for improved well being per the USDA Dietary Tips. For extra info or to assist SNP, go to seafoodnutrition.org.