ROGERS, Ark. (Sept. 17, 2024) — Onyx Espresso Lab, famend for its dedication to high quality and transparency, is happy to announce the launch of its newly redesigned retail packaging. This replace marks a big step in Onyx’s mission to deliver espresso lovers nearer to the origins of their espresso whereas additionally enhancing comfort, enhancing buyer expertise, and underscoring the model’s dedication to sustainability.
A standout component of the brand new packaging is the introduction of interactive playing cards for single-origin choices that remember the espresso producers. Every card consists of detailed details about the farmer, the area, and the distinctive course of behind every batch of espresso. Prospects can scan codes on the playing cards to entry movies, interviews, and extra content material, creating an immersive expertise that connects them instantly with the folks and locations behind their espresso.
“Our new packaging is greater than only a visible refresh,” mentioned Niki Weegens, inventive director at Onyx Espresso Lab. “It represents our deep dedication to the espresso neighborhood — from the farmers who develop the coffees to the purchasers who get to get pleasure from them. We’ve redesigned our packaging to create a stronger connection between our prospects and the producers who make our espresso so particular.”
The up to date packaging features a clear, resealable bag inside a sturdy, fantastically designed field, making certain that the espresso stays contemporary from the primary cup to the final. The brand new design encompasses a modern, minimalist aesthetic that displays Onyx’s artisanal method to espresso. The clear traces, monochromatic palette, and refined typography create a contemporary but timeless look, mirroring the model’s dedication to high quality and craftsmanship.
Whereas the brand new design focuses on enhancing the client expertise and consists of a number of new parts, Onyx Espresso Lab stays steadfast in its dedication to sustainability. The packaging continues to make use of eco-friendly supplies that align with the model’s ethos of accountable sourcing and environmental stewardship. By sustaining these practices, Onyx ensures that each buy helps each high-quality espresso and sustainable efforts.
ABOUT ONYX COFFEE LAB
Onyx Espresso Lab is an Arkansas-based specialty espresso roaster recognized for its uncompromising dedication to high quality, transparency, and innovation. Sourcing the best espresso beans from world wide, Onyx’s meticulous method to roasting and brewing has earned it a fame as one of many main names within the specialty espresso business.
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