Since 2009, Shakeology has been a pioneer within the vitamin trade, regularly evolving our formulation to offer our prospects with the best possible method to get your each day dose of important vitamins, all in a scrumptious shake.
What units Shakeology aside is its unwavering dedication to high quality, with one objective in thoughts: to assist you feel and look your healthiest.
That’s why we take an uncompromising method to sourcing and formulating Shakeology.
Learn on to learn the way our formulation has improved over time and why Shakeology continues to steer the trade after greater than 15 years.
What Makes the Shakeology Method Completely different From Different Manufacturers?
In contrast to different shake manufacturers that purchase pre-mixed ingredient blends from third-party suppliers, we meticulously choose every ingredient for Shakeology’s superfood blends to ensure you get the best doable well being advantages from each scoop.
When manufacturers depend on premade blends, they don’t have a say in every particular person ingredient, together with its quantity, efficiency, and even the place it comes from. This low-cost method doesn’t work for Shakeology.
We care about each ingredient all the best way from farm to bag and know you do, too. We additionally know that you’re investing in your well being. That’s why we have now all the time prioritized high quality over price.
Has Shakeology Modified Since It Launched in 2009?
Over time, we’ve up to date the Shakeology formulation so as to preserve an unparalleled degree of vitamin and high quality.
As provide chains and rising situations change, we refuse to make compromises when an ingredient, provider, or course of now not meets our requirements.
Likewise, dietary science is all the time advancing, and because it does, we evolve with it.
We’ll proceed to replace Shakeology’s formulation when change is the appropriate factor to do for our prospects, as a result of we all know the vitamin you set into your physique is without doubt one of the most essential each day choices you can also make. It’s why we’ve bought over a billion servings.
What Goes into the Choices to Replace the Shakeology Method?
Each month, Shakeology co-creators Isabelle Daikeler and Darin Olien meet with our devoted analysis and improvement (R&D) workforce to guage the present Shakeology formulation and establish potential enhancements.
Among the causes they could contemplate updating the formulation embody:
- Ingredient high quality: We always take a look at our suppliers’ substances for contaminants, fillers, lookalikes, mildew, heavy metals, and extra. The truth is, our checks are so stringent, suppliers have been identified to put aside their greatest crops for us. And if suppliers can’t give us the standard we demand, we glance elsewhere or take away it from Shakeology — even when our rivals don’t.
- Scientific proof: New analysis findings on particular vitamins or substances and their potential advantages can usually drive formulation updates. In contrast to most corporations, Shakeology conducts medical research to higher perceive and enhance our product’s well being advantages.
- Client suggestions: Shakeology takes buyer satisfaction very significantly. Generally, we could modify the formulation primarily based on suggestions concerning style, texture, advantages, or any variety of elements.
What Current Updates Have Been Made to the Shakeology Method?
Shakeology Unique: Our final formulation change to Unique Shakeology was made in 2019 for Vegan flavors and 2020 for Whey flavors.
This replace eliminated oat protein, chia, and sacha inchi, and added extra probiotics, fiber, flaxseed, and matcha, so as to enhance the dietary worth of Shakeology whereas addressing contaminant issues of sure substances.
- Coronary heart & intestine well being: These formulation modifications boosted Shakeology’s dietary fiber, omega-3 fatty acids, probiotics, and inexperienced tea phytonutrients to assist higher help intestine and coronary heart well being.
- Gluten-free: We added a “gluten free” declare with the replace. This got here from eradicating oat protein from the Vegan formulation and bettering our testing in order that we might label Shakeology “gluten free” with confidence. Though oats are naturally gluten-free, they will usually be contaminated with gluten.
Shakeology 0g Added Sugar: In 2024, we launched Shakeology 0g Added Sugar, which took numerous hours to develop to make sure it has all the identical advantages as Unique Shakeology, tastes simply pretty much as good, and makes use of high-quality substances, similar to the unique. You possibly can study the formulation variations right here.
The trickiest a part of getting the 0g Added Sugar formulation proper was choosing the appropriate pure sweetener to make use of rather than natural cane sugar, to offer the scrumptious style our prospects anticipate from Shakeology.
We selected the highest-grade stevia, Reb M. It has the cleanest style that’s most just like sugar and is sourced from farmers who’ve realized the best way to develop and harvest stevia responsibly. The Reb M that we use can be non-GMO Mission Verified.
Shakeology Was Thought-about “Too Costly to Make”
When Shakeology launched in 2009, there was nothing else prefer it available on the market, and regardless of dozens of copycats, it’s nonetheless that method at present.
Though there have been loads of protein shakes on the market, Shakeology is the unique superfood shake, painstakingly crafted to ship all-in-one, whole-food-based vitamin that individuals nonetheless don’t get from the common food regimen.
When environmental advocate and complement formulator Darin Olien (the world’s first superfood hunter) got down to create the highest-quality and most potent shake he might think about, everybody instructed him it was too costly to make.
For Olien, Shakeology wasn’t nearly sourcing the world’s healthiest superfoods. It was about discovering the perfect crop high quality as effectively.
That’s when he was put in contact with co-formulator Isabelle Brousseau-Daikeler and Carl Daikeler, CEO of BODi, who, unbeknownst to him, have been working towards an identical objective.
“Carl mentioned, ‘Don’t fear about price. We’re not going to compromise on this formulation,’” remembers Olien. It’s a promise that Shakeology nonetheless makes good on at present.
Why Are There Pure Flavors in Shakeology? Isn’t Darin In opposition to Them?
Shakeology co-creator Darin Olien may be very outspoken about his distaste for a lot of pure flavors, and it’s a viewpoint shared by everybody at Shakeology.
Within the U.S., pure flavors can include components and solvents which might be thought of pure and are usually acknowledged as secure by the FDA.
Nonetheless, simply because they’re permitted by the FDA doesn’t imply we put them in Shakeology.
Shakeology solely makes use of pure flavors derived from crops and extracted utilizing conventional processes corresponding to copper distillation, percolation, or spinning cone (low temperature course of for delicate flavors).
These strategies merely focus the flavour parts to allow them to be used at low ranges to boost the style, just like a chef making a discount or a coulis.
What Pure Flavors Are Utilized in Shakeology?
Take Vanilla Shakeology, for instance.
After launching Chocolate Whey Shakeology in 2009, it took two years to create Vanilla Whey Shakeology, as a result of it took that lengthy to discover a vanilla provider that met our rigorous requirements.
Pure flavors is perhaps the newest ingredient to go beneath the microscope, however the actuality is, the standard of each single ingredient on a label is determined by the model’s sourcing and testing requirements.
That’s why while you have a look at an ingredient label, it’s arduous to know what you’re actually getting. Two merchandise with the identical ingredient record can have very completely different contents. And that’s what makes the distinction between Shakeology and every part else available on the market.
Get Outcomes You Can See and Really feel With Shakeology
Shakeology’s journey is a testomony to our unwavering dedication to high quality and innovation.
From its inception in 2009 to the current day, Shakeology has advanced with the newest scientific analysis and shopper suggestions to make sure it stays the perfect superfood shake available on the market.
Our dedication to utilizing solely the highest-quality substances and sustaining rigorous requirements is what places Shakeology in a class of its personal.
It’s the rationale why no different shake supplies as many well being advantages and noticeable outcomes — and why we stand behind our 31-day bottom-of-the-bag assure.
As we proceed to refine and enhance our formulation, you’ll be able to belief that Shakeology will all the time prioritize your well being and well-being above all else, for a distinction you’ll be able to style and really feel.